GetFitAndBeWell.com
The beginning of a new year was approaching and personal trainer Paula Ott needed something tangible to hand out to potential clients. We helped Paula narrow her focus to designing a piece that would convince nervous newbie exercisers they would be safe in her experienced hands.
We put Paula in her element, taking lots of photos of her working with a client at a gym. She supplied several customer testimonials. We put it all together in a simple handout that sells her unique strongpoints, lists her credentials, and encourages prospects to visit her website. This project had a quick turnaround and can be printed off a desktop printer or color copied. The content and focus of the print piece was used as the foundation for building a simple website.
AlabamaLawnmaster.com
Darryl Anderson of Alabama Lawn Masters had a problem: the landscape maintenance market has been flooded with unprofessional startups. With lots of people out of work, there have been quite a few to say, “Hey, I’ve got a pickup and a lawn mower, I’ll go into the grass cutting business!”
Alabama Lawn Masters has been around for 17 years and does a lot more for customers than just cut grass. The first of the year is when it is time to lock down maintenance contracts for the upcoming season, so Darryl needed a print piece he could leave with commercial customers to remind them of most of the points he made in his personal presentation. We helped Darryl strategize what he needed to put on such a print piece, wrote the copy, designed the layout and delivered a print-ready piece. Once the print piece was finalized, we expanded the content to build a website for Alabama Lawn Masters.
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